Assistant Director, Development Communications
Company: University of San Francisco
Location: San Francisco
Posted on: November 13, 2024
Job Description:
If you are a current USF employee or affiliate please login to
your Workday account and apply internally.Assistant Director,
Development CommunicationsJob Title: Assistant Director,
Development CommunicationsJob Summary: The Office of Development
Communications delivers targeted messages and content to key
audiences via university-owned channels in support of philanthropic
and engagement goals that aim to improve the health and longevity
of USF. Development Communications is a key component of the
Development Division at the University of San Francisco.The
Assistant Director of Development Communications works in the
Office of Development Communications to develop and implement the
Development Division's communications and marketing strategies,
creating communications that educate, engage, cultivate, and
inspire philanthropic support and engagement with USF.Essential
Responsibilities:
- Under the supervision of the Associate Director, support
planning and implementation of web content on behalf of
Development-owned web pages. Serve as liaison between central
university Web Services and Development. Monitor all
Development-owned websites for content accuracy and consistency and
serve as primary web manager for /giving, /campaign, /alumni
/parents, and any other Development-managed USF pages. Become
certified in USF content management systems.
- Monitor web and email metrics and analytics to evaluate the
effectiveness of communications to improve engagement. Regularly
track and report out on key metrics. Support other
analytics-related projects.
- Serve as the marketing and communications liaison for the
Office of Special Events; Work with other clients across the
Development division to create robust and detailed segmented
marketing and communications plans to support philanthropic and
engagement goals as assigned.
- Write both short form content and longer stories. Contribute
regularly to newsletters and web content, researching and writing
news stories about philanthropy and alumni engagement. Support
organic social media content creation and management.
- Creative oversight and/or creation of visual assets in Canva or
Marq as requested to support social media needs, special event
requests, Alumni Engagement needs, and other requests as needed.
Previous experience in design software like Indesign, Canva, etc.
preferred.
- Build emails and pull lists for marketing and communications
projects as assigned; Support newsletter creation and
execution.
- Assist in strategic planning of the Development Communications
editorial calendar, based on web analytics data and newsletter open
rates, to make the case for content that is engaging and relevant;
work with colleagues in Development Communications to plan content
that is in support of the goals and strategies of internal
clients.
- Edit and fact-check external content (stories, web content,
emails, social media posts, etc.) for accuracy, functionality,
clarity, consistency, brand consistency, and impact, as needed.
Review and approve content and messaging created by
colleagues.
- Represent Development Communications in division-wide data
working groups, such as Salesforce Affinaquest, and serve as a
Salesforce AQ subject matter expert.
- Attend regular division-wide meetings and Development
Communications meetings.
- Manage and assign projects to one or more student interns as
needed.Qualifications:
- Bachelor's degree in digital media, marketing, communications,
journalism, English, public relations, or related field.
- Two or more years of professional experience in content
creation and digital content management, with the ability to think
from a user's perspective when organizing, creating, and
maintaining content.
- Demonstrated ability to communicate and execute best practices
in content management and digital communications, including the
integration of multiple channels to reach target audiences with
desired messages and outcomes.
- Exceptional writing and editing skills, with experience in both
long and short-form writing as well as interviewing. Must be a
creative thinker and storyteller with the ability to use words and
visuals to motivate and excite audiences.
- Project management expertise; ability to manage multiple
projects for various purposes on schedule with attention to
consistency of overall messaging and design. Must be able to see
the big picture while also delivering on the details.
- Demonstrated experience in tracking and reporting on key
metrics and analytics results. Responsive to data-driven
decision-making.
- Collaborative relationship-builder and problem-solver who
enjoys working on teams and with subject matter experts.
- Passion for working in a diverse, multi-cultural environment
and for the mission of USF.
- Willingness and ability to learn new skills and implement new
ideas.
- Understanding of content management systems, and demonstrated
ability in digital content and user experience management best
practices.
- Proficient in Google Suite.Additional skills, knowledge, and
abilities desired but not required for position:
- Experience working in higher education development or
philanthropy.
- Knowledge of design software, such as Photoshop, InDesign,
Marq, Canva.
- Knowledge of project management systems, such as Asana and
Slack.
- Experience with database navigation, such as
Salesforce.Full-Time/Part-Time: Full timePay Rate: SalarySalary
Range : $68,000/yr to $78,000/yr. Offers will be based on the depth
and tenure of candidate's skills, level of education, and years of
experience, with the top of the range reserved for those with the
highest level in all categories.About UsThe University of San
Francisco is located in the heart of one of the world's most
innovative and diverse cities, and is home to a vibrant academic
community of students and faculty who achieve excellence in their
fields. Its diverse student body enjoys direct access to faculty,
small classes and outstanding opportunities in the city itself. USF
is San Francisco's first university, and its Jesuit Catholic
mission helps ignite a student's passion for social justice and a
desire to "Change the World From Here." For more information, visit
.Equal Opportunity and Non-Discrimination PolicyThe University of
San Francisco is an equal opportunity institution of higher
education. The University does not discriminate in employment,
educational services, or academic programs on the basis of an
individual's race, color, ethnicity, religion, religious creed,
ancestry, national origin, age (except minors), sex, gender, gender
identity, gender expression, sexual orientation, marital status,
medical condition (cancer-related and genetic-related), disability
and military status or any other basis prohibited by law. The
University reasonably accommodates qualified individuals with
disabilities under the law.Fair Chance OrdinancePursuant to the San
Francisco Fair Chance Ordinance, we will consider for employment
qualified applicants with arrest and conviction records. For more
information visit: .
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Keywords: University of San Francisco, Berkeley , Assistant Director, Development Communications, Executive , San Francisco, California
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